Joico JoiGel Firm Styling Gel 8.5oz

Hair that’s tough, tenacious, thick, even coarse at times needs a styling gel that will fearlessly stand up to its feistiness. This firm-hold formula –which locks in shine and hydration and locks OUT pollution* and humidity –coaxes those spirited strands into shape. There’s a whole lot more to JoiGelFirm than just holding power: Consider it your go-to, firm-holding styler that protects hair with a shot of glam. Helps add structure and hold Locks in hydration RJOStylers Boosts shine Thermal protection Protects against pollution